helping positively purposeful brands to thrive
Every human has the power to do good and to improve the world. We collaborate with eco-conscious, socially responsible brands with the intention to create a better, healthier future for people and planet.
"change takes courage."
why good sauce? π‘
We're an independent agency based in London & Hong Kong collaborating with global talent to deliver our services.
We blend our unique experiences in start-ups, branding, marketing, art direction, creative production, product, supply chain & web design to provide our clients a holistic service & deeper understanding to bring your product to market. We do so with the intention to create change in partnership with our clients.
talent
We've built an extensive network of creatives specialising in photography, film, graphic design and illustration located across Asia, Europe & North America. We're passionate individuals inspired to bring your creations to life.
good /Ι‘Κd/
noun
1. that which is morally right.
2. benefit or advantage to someone or something.
sauce /sΙΛs/
noun
1. a liquid or semi-liquid substance served with food to add moistness and flavour.
2. INFORMAL β’ BRITISH
impertinence; cheek.
agency /ΛeΙͺdΚ(Ι)nsi/
noun
1. action or intervention producing a particular effect.
2. a thing or person that acts to produce a particular result.
our values
good
We commit to using our hearts & minds to support positively impactful brands.
joy
We believe it's possible to create climate & social change that inspires & cultivates joy.
purpose
Every activity and interaction with your brand is guided by intention for serving the greater good.
brave
We believe being brave and being bold can lead to great things. Without bravery, we can't inspire change.
"my mission in life is not merely to survive, but to thrive; and to do so with some passion, some compassion, some humour and some style."
who we are
We've been working with start-ups since 2008. Established in 2022, Good Sauce Agency is an accumulation and evolution of 15+ years of experience bringing together international talents, a collective of designers, photographers, filmmakers, writers, strategists & marketeers, each passionate about serving the greater good.
Michelle
Founder & Director
Strategy / Art Direction / Production / Writer / Graphic & Web Design / Shopify / Marketing
π London & Hong Kong
πΆοΈ Sweet Chilli Sauce
KK
Graphic Designer
Illustrator / Graphic Design / Motion Graphics
π San Francisco
π₯ Sriracha sauce
Lise
Web Developer
Front End Developer / Shopify & React
π Bangkok
π§ Cheese sauce
Cristina
Brand Communications
Marketing / Communications / Hospitality / Wellness
π Europe, Hong Kong & APAC
π₯ Sriracha Sauce
Jared
PPC & SEO Manager
Google / Meta / LinkedIn
π Durban
π£ Teriyaki Sauce
Choco
Mascot
Best Friend To All
Eats anything & everything
π London
πΆ Gravy
letβs talk π
Think we're a good fit? Tell us about your new project, we'd love to see how we can support you.